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What Does Math Have to Do With It?

Social Network Analysts study very large data sets, looking at hundreds of influencing factors and billions of data points. Using complex computer models running millions of calculations, specific behavior and location patterns are discovered and mapped.

This is much more accurate than surveys as it measures actual behavior.

Bottom Line?

Complex data reveals simple, clear patterns and exactly what actions will produce success.

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1. Creating a Best Places to Work Company

This is the foundation that allows rapid growth and long-term success. If your employees are not happy and providing excellent service already, if you engage more customers and grow at a faster pace, your company will blow apart. Keeping your best employees and recruiting great team members in the future will depend on much more than wages and benefits.

2. Trust and Relationships Keep the Best People Motivated

Paying people more money doesn't keep them motivated for long, especially if they feel disrespected and disposable. Our models for creating strong social networks within your company don't cost additional money to implement, drop attrition dramatically and increase the likelihood that your best, most skillled employees and managers will want to stay.

3. Generating Supercharged Referrals

In most companies if on average, a customer recommends them to a friend, family member or colleague, this is considered successful referral marketing. The model discovered by Scott Degraffenreid revealed in one extremely large data set from an international pharmaceutical company and in a parallel data set that measured referral activity in service companie, restaurants and movies - that this rate increases dramatically to three or four referrals when a specific tipping point is reached.

4. The Key to Successfully Employing Millennials Is to Understand Them

We know things about Millennials that other Generational Consultants and Millennial Experts don't because we have studied data and actual behavior using root cause analysis and social network analysis. This means that actual behavior and results were studied, not subjective opinions, biased observations and faulty survey analysis.
Employee turnover in a prospering economy is very high with Millennials, much of it can be prevented.
Strategies for dealing with Millennial Issues increase profitability and productivity, while making your company a "best places to work" culture for all your employees.

5. Marketing to Millennials

Many companies are frustrated, observing that Millennials are "immune" to traditional marketing channels. We can help you integrate specific elements and triggers into your marketing strategy to reach them. The Millennial generation has 100 Million members in the US alone and if it isn't a substantial part of your potential market right now, it will be within a decade.

 


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